What Is A UPC/EAN Code?

A UPC (Universal Product Code) or EAN (European Article Number) code is a unique barcode used to identify your product. Every release you publish requires a UPC/EAN barcode to facilitate easy scanning and tracking in retail systems and digital platforms.

Gallery Vision can provide these codes to you at no cost, or you can use your own if you already have them on hand.

Your UPC codes will consist of 12 digits and will resemble this: 890571345678. This unique sequence allows retailers and distributors to identify your specific product within their inventory systems.

EAN codes can also look similar to UPC codes but may be either 12 or 13 digits long. EAN codes are frequently used internationally and help streamline the process of selling and distributing products worldwide.

Having a valid UPC or EAN code is crucial for ensuring that your music or products are accurately cataloged and easily accessible to consumers across various platforms.